
Growth From September To October In Medicare Advantage
Enrollment in Medicare Advantage continues to climb as we enter enrollment season I decided to continue my Medicare Advantage (MA) monthly enrollment blogs because of continuing month-over-month increases. The growth is tied to remaining strong benefit packages for 2024. Increases in MA enrollment still occur outside of the enrollment season given the aging of America and the ability of some populations, such as dual eligibles, to continue to make changes throughout the year. New enrollees see huge value in enrolling in MA over the traditional fee-for-service (FFS) program. This value difference will continue to drive growth in 2025. Open enrollment began October 15 for 2025 benefits. We normally would see enrollment pick up a great deal in November and December as some switch to their new plans early. But that is unclear because many plans will rein in benefits and geographies for contract year 2025 due to significantly deteriorating bottom lines.